Project Ocean

The Ocean is a source of inspiration, has inspired many an artist, is a source of food and a place for recreation, but is now under threat due to over-fishing and poor fishing practices.

From 11 May to 12 June 2011, Selfridges are partnering with more than 20 environmental and conservation groups to celebrate the beauty of the ocean. Together they will highlight the issue of over-fishing, to help us understand the threats to the ocean and to help us make positive choices about the right fish to buy and eat.

They have also created a range of products as part of their campaign. I just love their tee shirts!

Lets create awareness and help save the nemo's of the sea....